Inside her LinkedIn profile, Wizard Media President Jimena Cortes educates prospects on the mistakes they are making and how she can help them. For example, inside her experience section, Jimena shows why a Neiman Marcus jeweler had 614 Facebook fans but no leads and no sales. She shows how there was zero engagement. She then reveals how her firm was able to go from 614 fans to 45,000 fans and potential leads in 9 months and how they were able to capture 37% of her fans contact information so her client’s email subscriber list increased by more than 16,000 people and how the clients first sales promotion on Facebook resulted in $12,000 in 3 days.
Watch this profile makeover video to see how Jimena now educates prospects and has them seeing her value so they’ll want to join her community, get more information and become a client.
Watch this Free LinkedIn Profile Makeover Training for more examples of how you should be educating prospects – and demonstrating your thought leadership on your LinkedIn profile.